terça-feira, 6 de setembro de 2011
Lana Sutra - Para Benetton
trabalho de Erik Ravelo para a Benetton. Os bonecos são de gesso.
> We have conceived a project which combines both Benetton’s traditional and new values, such as the uniqueness and authenticity of our fashions, our love of art, the constantly evolving nature of our retail business and our interest in the web and in the new geography of our world. These are metaphorically held together by wool threads in bright colours: two key elements of Benetton’s DNA, which are blended together in these art pieces to become a true expression of our brand’s essence. With this project, which has been conceived and developed in harmony with our new Fall-Winter 2011 collection, we are highlighting the uniqueness and global values associated with United Colors of Benetton: an all-encompassing brand whose fashion unites with a truthful voice, people, points of view and themes that touch the whole of humanity.<< Alessandro Benetton, Executive Deputy Chairman
Postado por Clarice Garcia às 18:23